MANUELA BARON @thegirlgonegreen (32.9K), 44. They claim to provide a simple, healthy approach to living that extends beyond the kitchen and employ gluten-free, grain-free and refined sugar-free dishes. Instagram. Get a robust estimate of your next PV project. As a result of the growing awareness around global sustainability initiatives and green brands on social media, the number of sustainability Instagram influencers has seen an increasing rise. Sustainability Instagram influencers produce a wide range of content that is intended to spread awareness about sustainability, green living, and environmental protection. Geevie and Sophia, one of the top sustainability influencers, are Spanish-American identical twins turned businesswomen who run the popular Instagram @sustainyrself, where they document their plastic-free journey and share sustainable lifestyle tips and habits, in hopes of inspiring others to reduce their plastic waste. Please review the details and accept the service to see this content. "Thus, mimicking individual behavior patterns of influencers is more likely to be constructive, creative and identity-building," he says. German teenager Luna Farina, for one, hopes Instagram will help her make it as a pop star. Being an environmental postgrad, eco-blogger and one of the best environmental influencers, Nicole Wykes, wanted to have space where she can share the knowledge that she gained at the university as well as her sustainability journey, hoping to inspire people to live more holistically, so EcowithNico was born. Jessica Clifton is a digital creator, lifestyle blogger, ethical fashion enthusiast, and one of the Top Sustainability Influencers based in Arizona who is on a mission to share her knowledge about sustainable living by offering advice, zero waste tips, product reviews, and her personal experience on her Instagram. Perth-based Kiwi content producer Holly Noakes, one of the best environmental influencers, has always dreamt of owning acreage and living a sustainable lifestyle, but according to her, shes starting with what she has and learning as much as she can in between. Sustainability influencers Instagram provide tips on everything from reducing energy consumption to choosing sustainable transportation options. Eco friendly influencers can be found on a variety of social media channels, including YouTube, Instagram, and Twitter. Scott and Rachael are co-owners of the lifestyle blog, Planted in the Woods, where they share practical low waste tips, from recipes to natural cleaning, in hopes of inspiring others to live a more slow and sustainable lifestyle. Nadineis the founder of the European Energy Consult. Francesca created her blog, Ethical Unicorn, to chronicle her journey to low waste living and conscious consumerism. Germany has been called "the world's first major renewable energy economy". Nowadays, influencers can significantly boost market values. She also launched her blog and YouTube channel with the same name as well as an Etsy store where uploads knitted pieces that she created while making minimal waste. Like magazines once did, IG gives us daily inspiration on what to wear but, more importantly, it helps to shape our lifestyle and behaviour. Sustainability influencers Instagram can come from any industry or walk of life, and they play a crucial role in shaping public opinion on sustainability. Diana is a frequent speaker at universities and international conferences where she speaks about nutrition and sustainability, social justice, animal welfare, and food policy issues. Rianne always strives to be honest and real with her followers. This made her believe personal finance is just as important as zero waste living if you truly want to live a sustainable life. JULIA WATKINS @simply.living.well (267K), 5. Connie Cao is Melbourne-based travel, lifestyle, home & sustainable living blogger, photographer, and influencer. Her content often includes a recreation of delicious vegan dishes, tips for overcoming disordered eating habits as well as decluttering wardrobes. In February 2021, Chelsea launched Climate Census UK, a grassroots campaign group that was formed in response to the difficulties in protesting during the Coronavirus pandemic and the opportunity presented by the Census to hold the British Government accountable for its inaction on the climate crisis. And, in Germany, they are role models formany teenagers and young adults. CONNIE AND LUNA @connieandluna (82.9K), 28. He often partners with organizations like WWF to promote sustainability initiatives. She became viral for collecting all of the waste she has created in a 16oz mason jar. Additionally, eco friendly influencers help companies reach a larger segment of potential customers who identify with sustainability values and emphasize ethical consumption practices which is often a key priority of many businesses seeking eco-oriented partnerships. They are using social media platforms to advocate for a better fashion industry. In 2014, she created her blog, Sustainably Chic, which serves as an online destination for sustainable fashion, green beauty & eco-lifestyle. Michaelis the Director of Operations at ib vogt GmbH. Their career aspirations. Blue Ollis @blueollis 7. Environmental influencers, regardless of their notoriety or fan base, are crucial in educating the public about the need for environmental conservation. Sie bloggen ber Nachhaltigkeit, Achtsamkeit und ein bewussteres Leben, und alle sind sich einig: Die ersten Schritte in Richtung Nachhaltigkeit und Achtsamkeit im Alltag mssen . Youtuber duo Oliver and Yannick post videos about ethical fashions and sustainable lifestyle on their Rethinknation channel. Anna Schunck and Marcus Werner write about their own learning process. The criteria for eco-friendly gardens included: Insect friendliness, watering places, nesting aids, wilderness areas for hedgehogs and mice, or bio-composting. Reaching out to sustainability influencers Instagram is an effective way to raise awareness of your brand, particularly if its related to environmental topics. Julian Claen, known by the alias Julienco, has been publishing lifestyle videos on his YouTube channel since July 2014. Being relatively new in the low-impact journey, shes slowly changing her lifestyle to reduce her carbon footprint on the planet. Female followers are also the majority in this case (56.8%), albeit by a much smaller margin. andysparkles is a personal lifestyle, beauty and fashion blog from Berlin. Her blog covers sustainable fashion, clean beauty, a low-impact lifestyle, and more. Sophie is also a part-time fashion lecturer who believes that sustainable fashion is not restricted to clean lines, muted tones, and basic capsule wardrobes; rather, it should be as fun, creative, and vibrant as anyone would want it to be. They range from people who only buy used clothes to people who plug boutique brands. Holly, one of the best environmental influencers of her generation, is a writer, agroecology advocate, and land back activist based in England, whose primary focus is regenerative sustainability. Gaia runs a website called SSustainably, where she seeks to inspire people to become better consumers. Theyve also been linked to the clean eating and health movements, though they claim they never discuss it in their books. London-based content creator Abi Stephenson, one of the most famous environmental sustainability influencers in 2022, considers herself an imperfect environmentalist influencer. When sustainability brands partner with eco friendly influencers, they can leverage their influence to spread awareness of sustainable lifestyles and products. Being fully raw means that she eats only raw fruits . As of 2022, her Instagram account counts over 358K followers, with more than 1.5K posts, making her one of the top sustainability influencers on the platform. followers, aged between 25 and 34, are mainly female (81.8%), while the main topics are of course restaurants and food (77%) as well as sports and fitness (52%). The 26-year-old has also developed her own app, published two cookbooks, and now sells her own food using her brand Naturally-Pam. Despite inflation: Consumers in Germany decide to buy sustainably. The cases each represent a specific generic . Doreencurrently works as Managing Director at Energy Watch Group. With a share of 45%of power production in Germany in 2020, renewable energieshave played a key role in the past few years. The theme of SB'22 San Diego, is Recenter & Accelerate. Aside from Instagram and her blog, Marissa, one of the most famous environmental sustainability influencers in 2022, can also be found on TikTok with videos of her talking about environmental sustainability, greenwashing, social justice, climate crisis, and product reviews and endorsements. Since then, the Stuttgart-based blogger has expanded her business and now works in a team of three, including her husband, on recipe videos, e-books and other editorial content. GfK's latest data shows that sustainability remains . Her actual name is unknown. By using Instagram as a platform for promoting positive change, sustainability influencers Instagram are helping create meaningful conversations around various topics related to sustainability by engaging audiences in ways that traditional media outlets might not otherwise reach ultimately leading us towards a better future for our planet! Having worked for the German Renewable Energy Federation as Head of Association Development, headed the System Transformation Platform and worked as a consultant for various municipal utilities and energy providers, he counts with a long history with energy and renewable generation. When her highly stressful job as a law practitioner had taken a toll on her health, Abby Cannon decided to leave the legal profession to pursue a degree in Nutrition. Shes also passionate about social justice issues like the need for representation especially women of color, systemic change towards a circular economy, environmental racism, and mental health awareness, and much more. [New!] Luca started his internet career with gaming videos that he publishes on his channel that was initially called ConCrafter, but has since been renamed Luca, Luca and finally laserluca. Christine has been making her skincare products for over 10 years and her own make-up for over 3 years. Originally called the Honest Root, April later renamed her blog to The Ethical Edit where she and her sister work hand in hand to curate wearable, unique fashion for sustainability seekers. Nasemann writes about sustainable fashion standards, natural cosmetics and the ecological footprint of different materials, provides shopping hints and arouses interest in ethical fashions with superb photographs. The other top 4 brands were Google Cloud, SAP, Microsoft and LG Electronics. Erin Boyle is a writer, one of the top sustainability influencers, photographer, and minimalist behind Reading My Tea Leaves, a sustainable lifestyle blog where she shares her journey as well as knowledge and tips for living a simple, low impact, and sustainable life. Tim Silverwood is an environmental activist, plastic pollution spokesperson, one of the most famous environmental sustainability influencers in 2022, and an avid surfer who champions the cause of protecting the ocean and the environment from human impacts. LINDSEY MILES @treadingmyownpath (53.7K), 35. 11 coole Influencer, die uns zu mehr Nachhaltigkeit inspirieren. She learned from her vegetarian father the importance of respecting mother earth. Kristina Carrillo-Bucaram @FullyRawKristina. Since 2018, she has also starred in the ZDF television series Frhling and won the Nickelodeon Kids Choice Awards. SARAH ROBERTSON BARNES @sarah.robertson.barnes (18.2K), 64. By sharing these stories on the platform, sustainability influencers Instagram help to educate others about the need for sustainable practices. Their second book collaboration was named Good + Simple and was released in 2014. Christine Lan, one of the most famous environmental sustainability influencers in 2022, is an actress and eco-entrepreneur behind the zero waste cosmetics called Eco-Amical. Firstly, it is useful to take a look at Instagrams statistics, as it is one of the most popular social networks with over two billion monthly active users (MAUs) and 500 million daily active users (DAUs). Gillian, one of the top sustainability influencers, first embarked on her journey to minimalism and slow fashion in 2015 after massive de-cluttering of almost half of her belongings. Now shes running a new food and lifestyle blog, Zero-Waste Chef, where she shares her fresh recipes that replace favorite packaged foods, tips onzerowaste and plastic-free living, and her occasional rants. Earth Hours Instagram account shares photos and videos from events around the world, as well as educational content about climate change. That same year, 22 percent of German companies planned to spend between 10,000 and 50,000 euros on influencer marketing. She loves working with brands that are in line with her identity. Ashleigh, now one of the most famous environmental sustainability influencers in 2022, founded her website, The Soulful Sprout with a mission to help women to gain control of their hormonal health naturally through functional testing. Katie Roberts an Australian Environmental scientist, yoga trainer, and a sustainability lifestyle blogger who created an online hub Sustainability in Style, which focuses on educating and inspiring others to embrace sustainability through ethical, slow fashion. In the middle of its energy transition, check out the influencers of the renewable energy landscape. MADELEINE OLIVIA @madeleineolivia (87.6K), 22. Some of the most well-known sustainability influencers Instagram include @greengirltravels, @leonardodicaprio, @earth_hour, and @happyhippie. The same goes for when influencers and media fall for "greenwashing," a term coined in the 1980s to describe "the corporate practice of making diverting sustainability claims to cover a . Jazmine Rogers is a San Diego-based, Black-Mexican YouTuber and sustainable fashion and lifestyle influencer. 6.8K 1.1K 48.4K 3 posts / month Get Email Contact. She contributes regularly to several blogs and her work has been featured in The Los Angeles Times, The Boston Globe, Outside Magazine, Mother Earth News, and MindBodyGreen. An avid thrifter that she is, she loves toreworkexisting materials from secondhand shops into fashionable outfits and DIYs. Her tips always include a list of resources for further research. But I really want to stress that we cant save the climate simply as consumers. She was included in Time's list of Most Influential Teens in both 2015 and 2016. Through her blog, she hopes to inspire others to upcycle thrifted items, utilize ethically-made products, and ultimately, encourage a financially and environmentally sustainable lifestyle. Context found that LinkedIn generates significantly more engagement than Twitter, and that some companies are successfully . Through her account, Lesswaste_birdie, she aims to raise awareness on important environmental issues and to share her own experience of living a sustainable lifestyle.. Eng. A structural model with the three constructs of age, influencers and sustainability awareness is tested with LISREL on a sample of 788 consumers, complemented with focus groups and interviews to . Our 20 Favorite Eco-Friendly Influencers (in no particular order) 1. Karishma runs an Instagram page @_makeearthgreatagain, where she voices out her concerns about climate crises, plastic pollution, and other related environmental and social issues. In her YouTube bio, Pamela Reif describes herself as Your online training buddy and offers free fitness videos and workout plans to her 8.73 million subscribers on the video platform. About us Her followers are mostly women aged between 18 and 24 (70%) and are enthusiastic about the topics of friends and family (37%) and sports and fitness (24.6%). With a belief that sustainable living should be hip, not hippie, Wendy is on a mission to bust myths about sustainability and to make it simple, attainable, and affordable for everyone. 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